Samsung Türkiye
ACTIVATION ROOM FOR BRAND EXPERIENCE

Year: 2017

Location: Cyprus / Turkey

Tasks: Concept & Experience Design, Technical Planning, Programming, Realisation

‘’AN ILLUMINATED COCOON TO REFLECT THE WORLD OF SAMSUNG’’
About

Samsung Gifbox was a small room, filled with Samsung visuals and music which invited participants to enjoy the world of Samsung. The interactive touchscreen let all the participants to get their customized GIFs and share them digitally. With this installation, Samsung aimed at communicating with its target group in an unexpected way and invited all to do better things in a distinctive environment.

Results
5 days

3500 Visitors

501 GIFs shared in SM

More than 26K photos captured

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info@design-insitu.com

+90 (216) 541 44 84

Rasimpaşa Mh. İskele Sk. 47a Kadıköy İstanbul

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