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Nike MILAN- Experience Lounge

During an event in the city of Milan, young runners attended a meeting full of inspiration. Bebe Vio joined the event and gave a talk besides all the other strong influencers of running world of Italy. We created an interactive projection floor for consumers who experience the shoes’ comfort playing the game (interacting the floor graphics). Beside that, we designed 2 treadmill games with this aim.

Client:

Nike

Tasks:
Gamification
UI/UX Design
Software Development
Moderation