ie. Brand Website Design
When it comes to building a strong personal brand, clarity, consistency, and strategic storytelling are everything. Our collaboration with IE, a company specializing in digital strategy, resulted in a clean, intuitive, and purpose-driven website that reflects the company’s expertise and professionalism.
At Design in Situ, we see websites not just as static platforms, but as living digital ecosystems that connect a brand’s services, values, and personality. For this project, our task was to translate IE’s strategic vision into a user-friendly digital experience—one that speaks to the right audience, reinforces credibility, and drives engagement.
Working closely with the team, we built a visual and verbal language that aligned with their existing identity, while enhancing it through thoughtful UI/UX design, clear navigation, and focused messaging. Key offerings in digital strategy, consultancy, and brand positioning were presented in a way that is both accessible and compelling, ensuring visitors quickly understand IE’s value proposition.
The result is a refined personal brand website that positions IE as a leader in their field—professional, clear, and digitally fluent.
Client:
ie. Brand
Tasks:
Our design touch offers the perfect balance of aesthetics and functionality. We designed the website with an intuitive navigation structure and an easy-to-follow user experience. We also integrated SEO best practices to ensure that the website reaches its audience.
Finally, we added a few touches of animation and micro-interactions to make the website more engaging. We believe that a website should be more than just a platform to showcase services; it should be a one-stop destination that users can explore and engage with.
At Design in Situ, we strive to create experiences that delight our partners and their customers. Through our design touch, we were able to bring the vision of Itır Eraslan to life. We’re proud to be her visual agency and look forward to seeing her brand grow.
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